A Fashion Crime
As we browse through our favourite online shopping websites, a notification suddenly pops up, informing us our favourite brand has just released its latest collection. Suddenly, we feel a rush of endorphins and dopamine signalling through our brains as we imagine ourselves wearing these clothes, blindsided by the price tags. For a moment, we take a step back, telling ourselves not to give in. However, our desires soon take over as one item multiplies into two. Within 15 minutes of retail therapy, our shopping cart consists of four pairs of ZARA jeans, 7 H&M blouses, and three pairs of Shein shoes. Although we feel a sense of pleasure, the environment might think otherwise. Whether we are aware or not, we have contributed to one of the biggest polluters on Earth.